Fruit & Veg Marketing


International Business meetings with buyers of large-scale Retailers

Free webinars for growers and production companies seeking direct relationships with new national and international retailers.

In order to join the free webinar send an e-mail from the folmular below indicating the date and the title of the webinar.

Learn more about our initiatives:

Fresh Food Leader


Packaging in marketing strategies

20 June 2024, 15:00 - 15:45 (CET)

The focus of the webinar is packaging as a key element in fruit and vegetable marketing: product differentiation, new product development, communication at the point of sale.

Branding in fruit and vegetables marketing

04 July 2024, 15:00 - 15:45 (CET)

Is really possible to do branding in fruit and vegetables sector? The webinar explains where the focus of Consumers really is and shows the best case stories.

How to speak to a retail buyer? Questions checklist.

18 July 2024, 15:00 - 15:45 (CET)

When we think about meeting a Customer we mainly focus on the product and the price in order to close the sale. But there are much more important questions to ask that help you to understand how to position your company and develop the long-lasting relationship. The objective is to deliver a simple checlist of questions for a meeting with a Client.

Powerful website – what counts in B2B business?

25 July 2024, 15:00 - 15:45 (CET)

The objective of the webinar is to show the key elements of the corporate website that make it effective in communicating with new fruit and vegetables buyers from the large-scale retail trade.

Send the formular to register

To join the free webinar send an e-mail indicating the date and the title of the webinar. You will receive a confirmation e-mail.

Prior to the webinar, you will receive an e-mail connection link.

If you do not see the e-mail in your Inbox, check your Spam/Bulk/Junk folder or send us a what’s up.


    Fresh Food Leader

    Tel: +39 349 7404 885

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